Academy Core |
Introduction to Southeast Asian Arts
The Introduction to Southeast Asian Arts module introduces facets of the artistic traditions of mainland and maritime Southeast Asia from the kingdom to the present. The module approaches Southeast Asia's rich heritage thematically, encouraging interdisciplinary understanding between intersecting geographies and narratives. It offers insights departing from different perspectives and vantages - the evolving role in defining aesthetics, cultural belonging, polities, and intercultural exchanges in the ongoing multiplicities of the region.
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Year 1 Semester 1 |
10 |
Faculty Core |
Art and Design Fundamentals
This module equips students with fundamental knowledge of art and design principles that bridge both traditional mediums and contemporary approaches. Students will hone their making skills and visual language, focusing on essential artistic elements - merging theory with hands-on application. The module aims to build a solid foundation and encourage the integration of traditional and contemporary techniques for well-rounded artistic proficiency for creative expressions.
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Year 1 Semester 1 |
30 |
Faculty Core |
Creative Territories
This module introduces key trends that shape the creative landscape by exploring the pivotal role of innovation that influences the creative industries, providing a platform for experimentation and idea generation. Embracing these concepts empowers designers and artists, enabling them to contribute meaningfully to creating a more sustainable, inclusive, and socially conscious world.
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Year 1 Semester 1 |
10 |
School Core |
Transformation Design
In this module, students are introduced to the fundamentals of communication in developing a point-of-view with design and copy. Students will be introduced to explore design principles, semiotics, design-thinking and visual strategies through the process of digital image-making and storytelling in producing different disciplines of design outcomes.
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Year 1 Semester 1 |
10 |
Faculty Core |
Professional Development Plan 1
Professional Development Plan 1 creates a platform for students to articulate their values, aspirations, and strategic choices in shaping their creative career. This module guides students in developing a plan to achieve their professional goals and align with their envisioned creative practice.
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Year 1 Semester 2 |
10 |
School Core |
Communication Studio 1: Copy-led and Visual Branding
In this module, students are introduced to integration and techniques in design principles to shape art direction in still images. To effectively communicate the intended message, students will learn to craft visually persuasive narratives to evoke emotions and engage target audiences in a meaningful way.
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Year 1 Semester 2 |
30 |
School Core |
Design+ 1: Typography
This module introduces students to look at type as image, and type as text. Learners will explore fonts through the landscape of type design, layout and visual storytelling to transform letters and words into expressions of powerful communication.
This is one of two options that students can choose for Design+ 1.
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Year 1 Semester 2 |
10 |
School Core |
Design+ 1: Visualgraphy
This module introduces students to the art direction for storytelling through photography and videography. From practical skills to theoretical knowledge, learners will be able to create visually persuasive narratives through still images and moving pictures.
This is one of two options that students can choose for Design+ 1.
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Year 1 Semester 2 |
10 |
Elective |
Elective
Electives are classes that students must take in addition to the core curriculum. Students may choose from a list of 40+ modules to explore personal interests, delve into specialised subjects, or in areas that align with their career goals or passions.
Students are encouraged to complete the elective requirement (totalling 30 credits) by the end of Year 2.
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Year 1 Semester 2 |
10 |
Elective |
Overseas Immersion Programme
The Overseas Immersion Programme (OIP) is a 2- to 3-week experience that provides students with the chance to immerse in a different culture and academic environment. Through a blend of classroom learning, hands-on activities, and cultural exploration, the programme fosters academic and professional growth, equipping participants to thrive in our interconnected global landscape.
OIP participation can contribute towards fulfilling a portion of the 30-credit elective requirement.
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Year 1 Semester 2 (or Year 2 Semester 1) |
20 |
Academy Core |
Introduction to Interdisciplinary Arts Practice
The Introduction to Interdisciplinary Arts Practice module introduces interdisciplinarity as an approach to learning. The module provides the opportunity to place and activate respective artistic disciplines in the context of a collaborative creation. It is a platform for appreciating different perspectives, analysing possible connections, and engaging in collective exploration to gain new insights.
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Year 2 Semester 1 (or Year 2 Semester 2) |
10 |
School Core |
Communication Studio 2: Motion Integrated and GenAI
This module builds on design knowledge for strategic communication through moving pictures. From motion graphics to videography alongside artificial intelligence (AI) assisted visuals, students will experiment in storytelling techniques to create strategic engaging narratives across media platforms.
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Year 2 Semester 1 |
30 |
School Core |
Design+ 2: Tangible Design
This module introduces students to 3-dimensional form-making through design principles. From shapes and textures to materials, learners will explore and create visually appealing and functional forms to strategically communicate and engage the target audience.
This is one of two options that students can choose for Design+ 2.
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Year 2 Semester 1 |
10 |
School Core |
Design+ 2: Interactive Media
In this module, students will learn about the user design process, apply appropriate research methods to gain insights to users and their needs and conceptualize a digital application outcome using wireframes and prototyping software. The module focuses on how the UX design process is deployed in digital platforms, develop technical proficiency in designing user-centered and accessible interfaces.
This is one of two options that students can choose for Design+ 2.
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Year 2 Semester 1 |
10 |
Elective |
Elective
Electives are classes that students must take in addition to the core curriculum. Students may choose from a list of 40+ modules to explore personal interests, delve into specialised subjects, or in areas that align with their career goals or passions.
Students are encouraged to complete the elective requirement (totalling 30 credits) by the end of Year 2.
|
Year 2 Semester 1 |
10 |
Faculty Core |
Professional Development Plan 2
Building upon the foundation in Professional Development Plan 1, this module, Professional Development Plan 2, focuses on the practical execution of students' career plans and creative visions. Students refine their strategies and implement key choices towards navigating real-world scenarios.
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Year 2 Semester 2 |
10 |
School Core |
Communication Studio 3: Design and Case Studies
This module advocates a human-centric approach to integrated design across design disciplines. To innovate opportunities in a broad range of media applications. Alongside the investigation of contemporary case studies, students will be introduced to the concepts of brand archetypes and thinking techniques to synthesize ideas, processes and production to their creative briefs.
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Year 2 Semester 2 |
30 |
School Core |
Design+ 3: Content Creation
In this module, understanding the algorithms of various social media platforms and the use of search engine optimisation, influencer marketing and storytelling with Generative AIs to develop, organise and implement effective content with words, visuals, infographics, videos and more. And thereafter to conduct content marketing audit and analyse performance using metrics and analytics tools for a comprehensive digital marketing strategy.
This is one of two options that students can choose for Design+ 3.
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Year 2 Semester 2 |
10 |
School Core |
Design+ 3: Idea Lab
In this module, students will explore more ideation techniques such as brand activation, social movement and user-generated content to harness the strengths of both traditional and non-traditional mediums. Fostering creativity and encouraging risk-taking, students will develop big ideas across various mediums to create award-winning work.
This is one of two options that students can choose for Design+ 3.
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Year 2 Semester 2 |
10 |
Elective |
Elective
Electives are classes that students must take in addition to the core curriculum. Students may choose from a list of 40+ modules to explore personal interests, delve into specialised subjects, or in areas that align with their career goals or passions.
Students are encouraged to complete the elective requirement (totalling 30 credits) by the end of Year 2.
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Year 2 Semester 2 |
10 |
Faculty Core |
Internship
This one-semester module exposes students to real work environments through projects and practical training where they will gain a hands-on understanding of professional practices.
All students must complete either the internship module or two industry-based learning (IBL) modules totalling 60 credits.
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Year 3 Semester 1 |
60 |
Faculty Core |
Industrial Attachment
This one-term module exposes students to real work environments through projects and practical training where they will gain a hands-on understanding of professional practices.
Students are required to complete either the Industry Project module or Community Project module to fulfill the IBL component (totalling 60 credits).
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Year 3 Semester 1 |
30 |
Faculty Core |
Industry Project
This module is project-based and provides students the opportunity to conceptualise, plan and execute a project. It will be a real live client project that will put their studies into practice, developing their sense of responsibility and interpersonal skills in a professional environment.
Students are required to complete either the Industry Attachment module or Community Project module to fulfill the IBL component (totalling 60 credits).
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Year 3 Semester 1 |
30 |
Faculty Core |
Community Project
This module is project-based with the aim to improve the lives of the community at large. Students will work collaboratively with NGOs (Non-governmental organisation), non-profit organisations, etc, to effectively find initiative and art/design, in planning for the development for their communities.
Students are required to complete either the Industry Attachment module or Industry Project module to fulfill the IBL component (totalling 60 credits).
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Year 3 Semester 1 |
30 |
School Core |
Final Year Project
This self-directed module provides learners with the opportunity to interpret a brief by integrating critical thinking and creative skills acquired in their course of study. A platform for students to demonstrate their ability to uncover new opportunities and design for an authentic, integrated user-experience campaign in their choice of a related communication discipline. They are also required to develop a portfolio for communication and feature in the Graduation Show.
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Year 3 Semester 2 |
60 |